Voice of the Restaurant Industry
Your customers are busy people. If they’re going to order a meal from you, they need it to be as convenient and quick as possible. So how can you increase your pick up orders by taking advantage of your customers’ need for convenience? Follow these tips and tricks!
From banking to shopping, customers today are used to doing everything online. Why shouldn’t they be able to order dinner, too? Make sure your menu is available and easy to read…Continue
Millennials, those ages 19 to 34, are buying fewer cars, houses, electronics, and credit cards. Why is this? Being the group hit the hardest by the economy, they have less money than their parents did at the same age. In fact, the average worth of someone from the age 29 to 37 has dropped a whopping 21% over the last 30 years. What does this mean for…Continue
As we enter into late summer, chefs and restaurant owners are starting to plan and create their fall menus to entice and delight customers.
Fall is an ideal time to celebrate the bountiful harvests of the season, which brings with it an abundance of hearty vegetables, such as squashes and gourds, potatoes, and parsnips, as well as delicious and sweet fruits like apples, pomegranates and pears.
And as temperatures cool down, the fall season is also a time when Chefs can put fun,…Continue
A study done by market research firm NPD Group (NPD) reveals that America’s 76 million boomers, born 1946-64, were responsible for 23 billion restaurant visits last year, generating $172 billion in sales for our America’s restaurants. Also according to NPD, diners age 55 to 64 make 220 visits a year, up slightly from 2008.
Running a promotion might seem like a great way to get more customers into your restaurant. Discounts, contests, or other special attractions can only be good things, right? Well, not exactly. Although drawing attention to your restaurant is usually good, there’s definitely such a thing as the wrong kind of attention. If you’re not careful, your restaurant promotions could lose money, get bad press, or even put you on the wrong side of the law. Read on to find out what promotions your…Continue