I came across a blog post the other day written by the former Community Manager at LEGO. In looking back, he describes LEGO as being 'a fantastic meme
'. Well, I wasn't entirely sure of what a meme
was, so I clicked over to Wikipedia to get even more confused:
A meme is a unit of cultural information, such as a cultural practice or idea, that is transmitted verbally or by repeated action from one mind to another.
After a minute or two of puzzlement, something clicked. Because I'm always trying to relate everything back to social media and FohBoh, I began wondering how this could be applied to the foodservice industry. FohBoh is not just a clever name for a social network, it's dynamic terminology that conjures up shifts spent buried in the weeds, the frustration of dealing with demanding guests, the rush of a 50% gratuity, the sound of garlic hitting an oiled pan, and the feeling of walking to your car after a particularly difficult shift.
So, when you think about your experiences in the foodservice industry, what are some of your memes
? How are we creating 'ideas that get passed from one mind to another'? Let's get a list going. There must be hundreds of these floating around in the heads of our community. Here are a few FohBoh memes
that I've come up with:
FohBoh is stopping to pick up a dropped napkin for the same guest for the third time and replacing it with a smile.
FohBoh is offering to check with the chef when a guest's food allergies drastically limits their choices to what's available on the menu.
FohBoh is working 70 hours a week in a hot, windowless kitchen for near minimum wage in order to gain skills that are vital to your career.
FohBoh is opening wine for a table with grace and interest, even though they brought three bottles with them.
FohBoh is going to other restaurants and engaging with the staff, studying their behavior, and offering constructive feedback when appropriate.
FohBoh is discovering new tools that will enhance your service delivery, connecting with other professionals, and using this stage in your career as an opportunity to learn and grow as a human being.
See You On FohBoh!
Manager of Online Communities